Are you advertising your business on social media? Does your content consist of photos and text alone? According to the statistics shown below, text and photos are not enough. Your business needs to be posting video content on a consistent basis to succeed today. Origin Productions can create that content for you, and help you break it up into bite-sized pieces of media that will keep your audience coming back.
Your website is the face of your business. Adding video content to your site can help get your business exponentially more attention, which leads to more customers for you. If you aren't utilizing video content on your site and opting for text or photo-based media, than you are losing out on potential customers.
Do you find that you have trouble explaining your product or service, its benefits, or the process behind it to potential customers? At Origin Productions we feel that your product or service should have a cinematic short that explains your product or service, its process, benefits, etc. to your potential customers so that they can have a better understanding of your business and how it seeks to help them.
The video industry is constantly growing and expanding. Looking at the statistics here you can start to see why. Compiled here are metrics relative to video consumption, video on social media, and video marketing. When you look at these numbers you see upwards trends throughout. This is because video has become such a huge part of daily life in America. Most people consume video every day, regardless of what form it may come in.
At Origin Productions we believe that video is taking over because of its ability to communicate ideas better than other forms of media in less time. This is due to the combination of moving pictures, audio, text, and more combined into one medium. Video is so effective because it is able to utilize all of these elements at once which conveys an idea much faster and more efficiently. For a business owner this means that if you want to to describe a product, service, or other, the best way to do it is through video. This video could take form in any number of ways. One of the most important elements of any website that has a product or service is a descriptive short film that explains or highlights the product or service. This type of video is usually on the website's landing page as a sort of summary that represents what else you will encounter on that website.
For social media, video content has a much wider range. One of the most important things about owning a business is just keeping your name out there and being vocal. Your business has to have branding to it, and a specific voice and style, but there are a lot of different ways you can show your voice or style. The types of social media posts your business can benefit from include but are not limited to behind the scenes work, your product or service in action, your business owners or employees, and news from your industry. These are just a few ideas but if you have any ideas yourself, or want to get some help from us, shoot us an e-mail at firstname.lastname@example.org
We would be happy to discuss potential projects with you!